Laying the right groundwork is essential to developing a great video. Pre-production is where we figure out the best game plan for your business. We decide on the video concept, the look/feel and style, we help with the script, cast any actors, decide on location and set design.
We work with you to understand your audience, their needs, motivations and fears. This will help us to prepare the most compelling video content, speaking directly to your audiences interests and providing solutions to their problems and concerns.
At the outset of the project, we will work with you to agree a brief for the video (each video). This is important as the final video will be reviewed against the brief, to ensure that it meets agreed expectations and that output is judged on an objective basis.
Once we have agreed the brief, we will then create a storyboard for you to approve. This will set out the main scenes and cutaways for final video, and act as a guide for production and editing. We will also work with you to create a script that tells your brand story and fits the video timeline.
We’re rolling! This is where our professional crew of director of photography, camera operators, sound engineers, and lighting techs do what they do best – film a great video.
Our editorial post-production team kicks in to shape your story, handle colour-correction, record any voice overs, clean up the audio, add music, create graphics and in general make sure your video looks exactly like we planned in pre-production.
With the final cut complete and your approval signed-off, we create high quality files of your video that can be used for a variety of formats, be it for the web and distributed on Social Media platform () Facebook, instagram, linkedIn.